Iryna Pashketnyk

Internet Marketing Expert of Over-the-Counter Medicines Marketing Department

Mar 15, 2021

One click to get to pharmacy

Farmak has been actively working online for the last few years. We develop and launch new product websites, hold online advertising campaigns and events for doctors, update and expand product information on

One more innovation introduced by Farmak for the first time among the Ukrainian pharmaceutical manufacturers is an opportunity for consumers to find out at what price the medicinal products, medical devices and dietary supplements are sold in pharmacies and make an online order of the required product on the website. By clicking on the “Pharmacy prices” button, the page will show the required cost information. The customer can then select a pharmacy and place an order on its website. Six pharmacies have already joined the Company’s initiative, including the leading pharmacy chains.

The participation in the project is free and profitable for pharmacies, as the potential customers are redirected to their websites from Farmak’s website. Visitors to the resource can choose the most beneficial price for our products.

Farmak is also actively working to ensure that consumers can get the most comprehensive information about products in a convenient format on the Company’s website. The significant result has been already achieved: in September, was visited almost 500 thousand times. The information on the pages regarding Farmak’s products are the most popular on

Farmak’s resource with pharmacy prices:

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