Specialists of the domestic pharmaceutical company Farmak participated in a roundtable “Concept of Responsible Self-Treatment and Healthcare Reform”, organized by the Television Industry Committee (TIC). It was attended by representatives of pharmaceutical manufacturers, professional associations, market analysts and media. The event was held in late January in the press center of UNIAN news agency.
As a part of the roundtable, priorities and ways of implementing the concept of responsible self-treatment as recommended by the WHO strategy for the development of public health systems and the role of media in this process; issues of drugs advertising prohibition declared in the Coalition Agreement were discussed.
Yuriy Markevych, Head of OTC Marketing Department, Farmak, took the floor at the event. He noted that advertising plays the educational role, which is particularly important for the younger generation, who may not know that headache or menstrual pain can be relieved, if advertising of OTC drugs is restricted.
Yuriy Markevych, Head of OTC Marketing Department, Farmak, says, “A person has a right to information and a right to ask the doctor what he/she thinks about a particular drug. Moreover, we all realize that our healthcare system is not able to cope with a flow of people who would like to take a pill for headache, diarrhea etc. After all, they would have to take a sick leave to get a prescription for an antimigraine drug. Is the State ready to bear this strain?”
The book “Bude tobi nauka: ukrainski vcheni, yaki zminiuiut svit” (That’s science for you: Ukrainian scientists changing the world) and the corporate magazine Science inside won the Grand Prix of the competition “The Best Corporate Media of Ukraine 2020”. The competition experts also highly praised other projects of Farmak press service. The corp...
On November 5, 2020 the medicinal product was officially included in the List of Prequalified Medicinal Products by the World Health Organization (WHO) Prequalification of medicinal products is a procedure performed by the WHO to assess the quality, safety and efficacy of medicinal products. The inclusion of the medicinal product in the List of […]
Now eco-businesses can join the Eco-School and support students by funding their projects. The Eco-School continues to extend. An online platform has recently been launched where businesses can select and support students’ eco-projects, and the teams that have been trained and submitted their projects to participate in the competition but have not bee...